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Non-members are welcome at the rate of $25.00. Sessions are recorded and available in the members only section of our site.
How to produce a winning Lamplighter entry.
This webinar will provide participants with support and guidance as they work on their 2019 Lamplighter Award entries. We'll review the entry system, share top tips, and answer frequently asked questions. This webinar is designed to provide participants the opportunity to ask questions they may have while currently writing their entries and address any challenges you have faced along the way.
Vanessa Stafford, chair, Lamplighter Awards Committee, and director, communications, New Hampshire Hospital Association.
Vanessa is responsible for executing the communication strategy for both the New Hampshire Hospital Association & Foundation for Healthy Communities, in support of the organizations' objectives. She oversees the member and public outreach efforts related to strategic, public policy and programmatic initiatives. Vanessa has more than 15 years experience in driving marketing and communications strategy through branding, messaging, public affairs, and media & community relations. Prior to joining the Association & Foundation, Vanessa served as the marketing and communications manager at Lawrence General Hospital in Lawrence, MA.
How Small Marketing Teams Can Maximize Their Digital Efforts
No matter the size of the hospital, getting the word out and staying on top of all marketing and communication content is no small task. In an ever-evolving healthcare and digital landscape, how can small provider healthcare marketing teams streamline their strategies to earn market share?
In this session, we'll overview the challenges that come with a small marketing team, and outline how a strong content strategy utilizing the right tools can help refocus marketing efforts and maximize reach.
What you will learn:
Sujal Raju is a healthcare web veteran and a Cloud SaaS solutions enthusiast. In the last 15 years, he has worked with over 100 Hospitals & Integrated Distribution Networks (IDN's) providing guidance and implementation services for web and mobile initiatives. He oversees the technology operations of Enqbator and acts as a strategic advisor on all projects. He also provides strategic infrastructure and development planning work, and continues to oversee all the development efforts at a high level.
Info Coming Soon.
Info Coming Soon.
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